The Freestone Blog
Industry news and trends to keep you moving forward.
From stage to screen: creating compelling on-demand continuing education content
Introduction You already understand why your organization should repurpose content. Repurposing content can save your continuing education program time, money, and energy as you attract new learners. But does your organization know the best way to create compelling...
All the Latest
Tips for Avoiding Content Deal Breakers
In dating, we all have our list of relationship deal breakers. For example, perhaps an unemployed smoker who hates dogs and never wants kids wouldn’t make the cut for you. Like it or not, everyone’s got their non-negotiables when it comes to choosing a partner. And,...
Connecting Learning Courses with Job Opportunities
As an association leader, it’s safe to assume your number one goal (or close to it) is member acquisition and retention. Well, what if I told you we have information and innovation that can help you achieve that goal? Read this article to learn more.
4 Tips to Building A Comprehensive Content Strategy
Today’s members and learners are more discerning than ever about their content. Indeed, as predicted, they expect it to be relevant, high quality, and interesting, but also accessible anywhere, anytime, on any device, and increasingly personalized (i.e. Amazon and Netflix). Here are a few ideas to do just that!
3 Tips for Building a Top Continuing Education Program
Members choose their association as the “go-to” source for training and education. So, how do you offer a top-notch continuing education program that delivers the experience your members want? Here are three tips to get you started.
New Year, New You: Strategies for Reinvigorating Your Membership
Finding fresh ways to recruit, engage, and retain members can be challenging, in part because members extract value from their organizations in very different ways along their career path. Discover tips and tricks for reinvigorating your membership.
Incorporating Sponsors Into Your Live Online Events
72 percent of the organizations that have held virtual events in the past didn’t incorporate sponsor or exhibitor fees. Here are some ideas to consider that can be offered in a variety of sponsorship levels at different price points.
Give Your Members the Gift of Career Advancement
The holidays are fast approaching (read: here!), and we’ve been thinking about what gifts have made it onto our wish list this year. More importantly, we’re thinking about what your members have on their wish lists! And, we have a few guesses as to what your members...
8 Tips to Launching a Successful Learning Management System
Enterprise learning platform or a webinar streaming platform, both require planning and proper LMS implementation tips. Launching a learning management system (LMS) requires a thoughtful approach to your staff’s administrative processes, as well as your members’...
Finding the Right Technology Partner Can Be Like Speed Dating!
Choosing the right technology can feel like a round of speed dating. From this article discover key points to consider when choosing different technology partners for your association.
Online learning trends for associations.
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