0Are you looking for tips to streamline course registration, reach more learners, or drive non-dues revenue? If so, it might be time to invest in building your on-demand content library by leveraging a robust LMS.

Read on for strategies to create your content library and improve the learner experience in your CE program.

What is a CE program content library? 

An on-demand content library is a repository of any materials you might need to create your CE program courses. Within a content library, you can upload video files like WMVs and MP4s. You can also support MP3s and other file recordings. Additionally, you can house any form of document or image to ensure that your learners have all the information they need for a course.  

With the right learning management system (LMS), creating an on-demand content library should be simple. Staff can drag and drop necessary files and sort them into corresponding folders. They can also make clips of educational videos, making video content more accessible for learners. Consider repurposing learning clips for nano-courses or repackaging a variety of clips to create a new CE course.

How to leverage an LMS to build a CE program content library  

Now that you know what a content library is and how your program can leverage one, it’s time to consider building one for your learners. Here are six tips to get started: 

1.Repurpose your current content. As you look to build your on-demand content library, review the CE content you already have. Use this material to build out your CE content library with your LMS, making it easy for staff to create courses. For example, consider utilizing your LMS to sync existing slides with new audio to update a CE course.  

TECH TIP: Leverage Freestone LMS to update and repurpose your current CE content, helping you build your on-demand library. With Freestone, you can efficiently manage and categorize courses, pull reports, and enroll users. 

2. Archive live programs. Be sure to archive all of your live events. Then, you can consider making the recording on-demand to reach more learners and stretch your CE content further. Try building up your on-demand content library by recording your annual conference sessions, and repurposing the session material in future CE courses.  

TECH TIP: With Freestone, you can schedule production services and book a team of professionals to record live events or annual conferences. Freestone’s professional team can stream or capture the event, and your CE program can leverage the recordings in future course offerings, building out a vast content library.   

3. Build chapters. To maximize the content in your on-demand content library, try using your LMS chapter feature. Chapters help you divide up content for your learners, ensuring your content is easy to understand and digesible for all learners. Once you create a chapter, you can easily upload your content like videos or audio recordings.

Customize your chapters with quizzes, assessments, or other checkpoints to ensure the CE course meets all curriculum requirements. With chapters you can allow learners to submit for credit after completing certain sections, offering learning flexibility and customization.  

TECH TIP: For more robust CE programs, leverage Freestone to support SCORM files. Easily upload SCORM files directly into the course to ensure learners and speakers have all the content they need.

4. Offer a variety of content. Build out your course offerings to attract even more learners to your CE program. Consider providing just-in-time learning content with short videos, easy-to-download graphics, or accessible audio recordings.

5. Reach a wide audience. Ensure your CE program reaches a larger audience when you make your content available to non-members. Offering CE courses to non-members is a great way to drive non-dues revenue. Consider offering a separate course registration fee for members and non-members to highlight the benefits of joining your organization. Ultimately, this can help drive more non-members to membership, ensuring they return to your CE program year after year.
6. Streamline course registration. Leverage your LMS to properly list and organize your CE program courses. Easily create CE course descriptions, detailing speaker information, important dates, and crucial details. Try building a channel so learners can easily find and register for courses within their CE program. Leverage tags so your courses are searchable, streamlining the CE registration process for learners.

Look for an LMS that integrates with your association management software (AMS) so your learners can register for their CE course either from your LMS or AMS. When you choose software that integrates, your learner data will automatically sync, tracking course registration and credit completion.

TECH TIP: Make course registration easy with Freestone and your preferred AMS integration. When you integrate Freestone with your AMS, all necessary purchase and course registration data automatically syncs. Just have your learners go to the checkout screen to successfully complete their course registration.

Learn even more tips to build a content library for your CE program 

For more on how Freestone can help you build an on-demand content library for your CE program, connect with our team today! 

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