For over ten years, the Law Society of Ontario (LSO) has been a Freestone LMS customer. Discover how LSO has leveraged Freestone to enhance webcasting and expand its continuing education (CE) audience.
Why the Law Society of Ontario chose Freestone LMS to transform its CE program
The Law Society of Ontario (LSO) regulates all lawyers and paralegals in the province of Ontario, overseeing more than 68,000 members. LSO offers 90 live programs a year and webcasts most content to increase accessibility and reach more learners. Programs are also offered on-demand and as live replays to boost learner engagement.
Here are six ways LSO utilizes Freestone LMS:
1. Offers live webcasts of CE programs.
Webcasting uses an encoder to stream to a learning management system or video streaming platform. A webcast offers high-quality, produced content to your learners, with videos, presentation slides, graphics, and other media. LSO webcasts its live CE programs using Freestone to ensure learners have superior content offerings.
2. Provides on-demand CE options. LSO leverages the Freestone on-demand learning feature to reach more learners in Ontario. By offering more on-demand CE courses, members can learn at their own pace.
3. Include hybrid learning features. LSO leverages the Auxiliary Viewer within Freestone – a feature that empowers both virtual and in-person CE attendees. With the Auxiliary Viewer feature, all learners submit questions or respond to a chat virtually. This can streamline your speaker Q&A process and ensure all attendees have an equal chance to ask questions.
4. Customizable platform. LSO also uses Freestone to personalize the learner experience. Because Freestone LMS is a customizable platform, LSO staff can ensure all aspects of the LMS match its brand and messaging.
5. Diversifies learning offerings. LSO leverages Freestone to increase content options for learners. LSO can drive learning engagement with features like live polling, Q&A sessions, and virtual chats. Utilizing these features ensures members participate in webcasts, live replays, and on-demand CE programs, driving learner engagement.
6. Customer support. If LSO ever has an issue with the Freestone platform, support staff are quick to respond. Freestone offers live technical support for learners and staff, as well as a dedicated account director who functions as another member of your team, helping you with feature updates.
“The Freestone Team is readily available to answer any questions we may have or help steer us in the right direction,” said Rob Katsopoulos Technology Manager of the Law Society of Ontario. “Their support has really helped us continue to grow.”
How the Law Society of Ontario leveraged Freestone to expand its CE audience
LSO has experienced great success over the ten years that they’ve worked with Freestone LMS, and their CE program has continued to grow. Last year LSO had over 47,000 webcast attendees. Since 2019, LSO’s webcast registration has increased by 40% and revenue has increased by 12.3%!
In the future, LSO plans to continue utilizing Freestone to enhance its CE program and reach more learners. “Freestone has been a great tool for LSO,” said Katsopoulos. “Moving forward, we see a lot of opportunities that will help us evolve.”