Associations frequently use learning management systems (LMS) platforms to deliver ongoing continuing education to their members. Depending on the specific industry of your association, this can include providing state and/or board-required certifications, maintenance...
Member dues are the primary source of revenue for an association. But increasing those sources of revenue outside of member dues are becoming even more important. According to a 2021 association report, 71% of association professionals listed non-dues revenue as a top...
Do you need to hit a home run with learner engagement but don’t know where to start? We’ve got your bases covered! We’ve created a easy-to-use marketing playbook that will guide you to a winning strategy to increase and maintain learner engagement within your...
The best way to engage learners is to make them active stakeholders in their own learning. So, here are seven learner engagement strategies to increase activity for you to integrate into your learning programs. 1. Engagement with a robust LMS The goal of implementing...
Learner engagement strategies that work will attract truly engaged learners and provide promotions for the additional value of your membership and more. The ideal situation consists of marketing to your members that are motivated, inspired, and willing to invest...
Spending your marketing dollars on publishing content is important; however, it might be a luxury. It can be costly, time consuming and overwhelming to build a communication plan and execute. Repurposing content might be the rewarding piece to your marketing plan that...
